Nobel Biocare, a leading dental implant company, participated in the 2019 UAE International Dental Conference & Arab Dental Exhibition (AEECD) and partnered with Messe to create a visually appealing and functional exhibition stand that would attract the attention of attendees.
Messe's exhibition project managers in cooperation with ET Global worked closely with Nobel Biocare to understand their vision for the stand and to create a unique and memorable display. The stand design had a curved exterior and hanging elements to match with interactive counters to involve the passersby. We opted for fabric prints to accentuate the curved corners and that luxe matte finish. From informative videos and presentations to the quirky barista and extensive hospitality, there was no chance of blending in with the crowd.
